{"id":9230,"date":"2025-02-19T14:20:02","date_gmt":"2025-02-19T13:20:02","guid":{"rendered":"https:\/\/tehnokrat.si\/?p=9230"},"modified":"2025-02-26T14:21:19","modified_gmt":"2025-02-26T13:21:19","slug":"samsung-je-ze-skoraj-dve-desetletji-vodilni-proizvajalec-televizorjev","status":"publish","type":"post","link":"https:\/\/tehnokrat.si\/?p=9230","title":{"rendered":"Samsung je \u017ee skoraj dve desetletji vodilni proizvajalec televizorjev"},"content":{"rendered":"\n<p>Podjetje Samsung Electronics je sporo\u010dilo, da je \u017ee 19. leto zapored ohranilo svoj polo\u017eaj vodilnega podjetja na svetovnem trgu televizorjev.<\/p>\n\n\n\n<p>Po podatkih raziskovalnega podjetja <a href=\"https:\/\/omdia.tech.informa.com\/om128449\/tv-sets-emerging-technologies-market-tracker-history--4q24-database\"><u>Omdia<\/u><\/a> je Samsung v letu 2024 dosegel 28,3-odstotni tr\u017eni dele\u017e na svetovnem trgu televizorjev in ohranil vodilni polo\u017eaj, ki ga dr\u017ei \u017ee od leta 2006. To stalno uspe\u0161nost poganjata predanost inovacijam pri premium in ultra velikih zaslonih ter uvedba najsodobnej\u0161ih <a href=\"https:\/\/news.samsung.com\/global\/editorial-ai-a-tipping-point-in-screen-experience-innovation\"><u>televizorjev z umetno inteligenco<\/u><\/a>.<\/p>\n\n\n\n<p>\u00bb19-letna prevlada podjetja Samsung na svetovnem trgu televizorjev je rezultat zaupanja in podpore na\u0161ih strank,\u00ab je izpostavil Hun Lee, izvr\u0161ni podpredsednik oddelka za vizualne zaslone pri Samsung Electronics. \u00bb\u0160e naprej bomo oblikovali prihodnost televizijske industrije z inovacijami, kot so televizorji z umetno inteligenco, in ponujali izdelke ter storitve, ki na pomemben na\u010din bogatijo \u017eivljenja ljudi.\u00ab<\/p>\n\n\n\n<p><strong>Prevlada na trgih premium in ultra velikih televizorjev<\/strong><\/p>\n\n\n\n<p>Podjetje Samsung je utrdilo svoj vodilni polo\u017eaj na trgu vrhunskih televizorjev, zlasti v premium segmentu (cenovni razred nad 2400 evrov) in ultra velikih zaslonih (189 centimetrov (75 palcev) in ve\u010d):<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Premium televizorji (cenovni razred nad 2400 evrov) <\/strong>\u2013 Samsung je dosegel 49,6-odstotni tr\u017eni dele\u017e in tako obvladoval skoraj polovico svetovnega trga premium televizorjev.<\/li>\n\n\n\n<li><strong>189 centimetrov (75 palcev) in ve\u010d<\/strong> \u2013 Samsung je vodil v kategoriji ultra velikih televizorjev s 28,7-odstotnim tr\u017enim dele\u017eem.<\/li>\n<\/ul>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/tehnokrat.si\/wp-content\/uploads\/2025\/02\/Samsung-TVs-and-Displays-Global-TV-Market-Leader-19-Consecutive-Years-Omdia_dl3.jpg\"><img loading=\"lazy\" decoding=\"async\" width=\"500\" height=\"500\" src=\"https:\/\/tehnokrat.si\/wp-content\/uploads\/2025\/02\/Samsung-TVs-and-Displays-Global-TV-Market-Leader-19-Consecutive-Years-Omdia_dl3.jpg\" alt=\"\" class=\"wp-image-9231\" srcset=\"https:\/\/tehnokrat.si\/wp-content\/uploads\/2025\/02\/Samsung-TVs-and-Displays-Global-TV-Market-Leader-19-Consecutive-Years-Omdia_dl3.jpg 500w, https:\/\/tehnokrat.si\/wp-content\/uploads\/2025\/02\/Samsung-TVs-and-Displays-Global-TV-Market-Leader-19-Consecutive-Years-Omdia_dl3-300x300.jpg 300w, https:\/\/tehnokrat.si\/wp-content\/uploads\/2025\/02\/Samsung-TVs-and-Displays-Global-TV-Market-Leader-19-Consecutive-Years-Omdia_dl3-150x150.jpg 150w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/figure>\n\n\n\n<p><strong>Uspeh QLED in OLED televizorjev<\/strong><\/p>\n\n\n\n<p>Podjetje Samsung je ohranilo vodilni polo\u017eaj tudi v segmentih QLED in OLED televizorjev, s \u010dimer je \u0161e dodatno utrdilo svojo prevlado v industriji premium televizorjev.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li> <strong>QLED televizorji <\/strong>\u2013 Z 8,34 milijona prodanih enot je Samsung dosegel 46,8-odstotni tr\u017eni dele\u017e in \u0161e dodatno okrepil svoj vodilni polo\u017eaj v tej kategoriji. Svetovni trg QLED televizorjev je prav tako zabele\u017eil pomembno rast, saj je prvi\u010d presegel 10 odstotkov celotne prodaje televizorjev.<\/li>\n\n\n\n<li><strong>OLED televizorji<\/strong> \u2013 Samsung je v letu 2024 prodal 1,44 milijona OLED televizorjev in dosegel 27,3-odstotni tr\u017eni dele\u017e. To pomeni 42-odstotno medletno rast prodaje in 4,6-odstotno pove\u010danje tr\u017enega dele\u017ea, kar odra\u017ea mo\u010dno povpra\u0161evanje potro\u0161nikov po Samsung inovacijah v segmentu OLED.<\/li>\n<\/ul>\n\n\n\n<p><strong>Preoblikovanje doma\u010de zabave z umetno inteligenco in umetnostjo<\/strong><\/p>\n\n\n\n<p>Na sejmu CES 2025 je Samsung predstavil <a href=\"https:\/\/www.samsung.com\/si\/news\/local\/samsung-electronics-je-predstavil-samsung-vision-ai-in-druge-inovacije-na-dogodku-first-look-2025\/\"><u>Vision AI<\/u><\/a>, revolucionarno tehnologijo zaslonov z umetno inteligenco, ki presega tradicionalno zabavo. Vision AI analizira uporabni\u0161ke preference, namene in navade ter omogo\u010da popolnoma prilagojeno izku\u0161njo gledanja, ki oblikuje prihodnost pametnih doma\u010dih zaslonov.<\/p>\n\n\n\n<p>Poleg tega Samsung \u0161iri Trgovino z umetninami (Samsung Art Store), ki je bila sprva ekskluzivno na voljo le na modelu The Frame, zdaj pa bo dostopna tudi na modelih Neo QLED in QLED. Tako bo lahko \u0161e ve\u010d uporabnikov u\u017eivalo v prilagojeni digitalni umetni\u0161ki izku\u0161nji.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Podjetje Samsung Electronics je sporo\u010dilo, da je \u017ee 19. leto zapored ohranilo svoj polo\u017eaj vodilnega&#8230;<\/p>\n","protected":false},"author":1,"featured_media":9232,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[4],"tags":[3705,49,2552,2903,99,3301,1662,1074],"class_list":["post-9230","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-elektronika","tag-neo-qled","tag-oled","tag-pametni-televizor","tag-qled","tag-samsung","tag-televizorji","tag-trzni-delez","tag-umetna-inteligenca"],"featured_image_urls":{"full":["https:\/\/tehnokrat.si\/wp-content\/uploads\/2025\/02\/Samsung-TVs-and-Displays-Global-TV-Market-Leader-19-Consecutive-Years-Omdia_dl1-Final-Large.jpeg",1280,720,false],"thumbnail":["https:\/\/tehnokrat.si\/wp-content\/uploads\/2025\/02\/Samsung-TVs-and-Displays-Global-TV-Market-Leader-19-Consecutive-Years-Omdia_dl1-Final-Large-150x150.jpeg",150,150,true],"medium":["https:\/\/tehnokrat.si\/wp-content\/uploads\/2025\/02\/Samsung-TVs-and-Displays-Global-TV-Market-Leader-19-Consecutive-Years-Omdia_dl1-Final-Large-300x169.jpeg",300,169,true],"medium_large":["https:\/\/tehnokrat.si\/wp-content\/uploads\/2025\/02\/Samsung-TVs-and-Displays-Global-TV-Market-Leader-19-Consecutive-Years-Omdia_dl1-Final-Large-768x432.jpeg",640,360,true],"large":["https:\/\/tehnokrat.si\/wp-content\/uploads\/2025\/02\/Samsung-TVs-and-Displays-Global-TV-Market-Leader-19-Consecutive-Years-Omdia_dl1-Final-Large-1024x576.jpeg",640,360,true],"1536x1536":["https:\/\/tehnokrat.si\/wp-content\/uploads\/2025\/02\/Samsung-TVs-and-Displays-Global-TV-Market-Leader-19-Consecutive-Years-Omdia_dl1-Final-Large.jpeg",1280,720,false],"2048x2048":["https:\/\/tehnokrat.si\/wp-content\/uploads\/2025\/02\/Samsung-TVs-and-Displays-Global-TV-Market-Leader-19-Consecutive-Years-Omdia_dl1-Final-Large.jpeg",1280,720,false],"newsphere-slider-full":["https:\/\/tehnokrat.si\/wp-content\/uploads\/2025\/02\/Samsung-TVs-and-Displays-Global-TV-Market-Leader-19-Consecutive-Years-Omdia_dl1-Final-Large.jpeg",1280,720,false],"newsphere-featured":["https:\/\/tehnokrat.si\/wp-content\/uploads\/2025\/02\/Samsung-TVs-and-Displays-Global-TV-Market-Leader-19-Consecutive-Years-Omdia_dl1-Final-Large-1024x576.jpeg",1024,576,true],"newsphere-medium":["https:\/\/tehnokrat.si\/wp-content\/uploads\/2025\/02\/Samsung-TVs-and-Displays-Global-TV-Market-Leader-19-Consecutive-Years-Omdia_dl1-Final-Large-720x380.jpeg",720,380,true]},"author_info":{"display_name":"Miran","author_link":"https:\/\/tehnokrat.si\/?author=1"},"category_info":"<a href=\"https:\/\/tehnokrat.si\/?cat=4\" rel=\"category\">Zabavna elektronika<\/a>","tag_info":"Zabavna elektronika","comment_count":"0","_links":{"self":[{"href":"https:\/\/tehnokrat.si\/index.php?rest_route=\/wp\/v2\/posts\/9230","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tehnokrat.si\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tehnokrat.si\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tehnokrat.si\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tehnokrat.si\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=9230"}],"version-history":[{"count":1,"href":"https:\/\/tehnokrat.si\/index.php?rest_route=\/wp\/v2\/posts\/9230\/revisions"}],"predecessor-version":[{"id":9233,"href":"https:\/\/tehnokrat.si\/index.php?rest_route=\/wp\/v2\/posts\/9230\/revisions\/9233"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tehnokrat.si\/index.php?rest_route=\/wp\/v2\/media\/9232"}],"wp:attachment":[{"href":"https:\/\/tehnokrat.si\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=9230"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tehnokrat.si\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=9230"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tehnokrat.si\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=9230"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}