{"id":2245,"date":"2015-09-24T07:00:57","date_gmt":"2015-09-24T06:00:57","guid":{"rendered":"http:\/\/tehnokrat.si\/?p=2245"},"modified":"2015-09-24T07:00:57","modified_gmt":"2015-09-24T06:00:57","slug":"mobilni-program-zvestobe-vipster","status":"publish","type":"post","link":"https:\/\/tehnokrat.si\/?p=2245","title":{"rendered":"Mobilni program zvestobe Vipster"},"content":{"rendered":"<p>Slovenski trg je bogatej\u0161i za mobilno aplikacijo, in sicer program zvestobe, ki ponuja prednosti tako za ponudnike kot stranke. Vipster je edina mobilna aplikacija, ki ponudniku zgradi bazo strank in mu omogo\u010di redno komunikacijo z njimi, hkrati pa stranke nagrajuje za vsak obisk njene priljubljene restavracije, bara, salona, fitnesa, hotela ali trgovine.<\/p>\n<p>Inovativen in napreden mobilni program zvestobe Vipster ponudnikom omogo\u010da, da svoje stranke vedno znova nagradijo za zvestobo. Stranka se ob vsakem obisku svoje priljubljene lokacije prijavi, opravi tako imenovan \u00bbCheck-in\u00ab k ponudniku s svojim mobilnim telefonom. Ker stranka sama naredi vse s telefonom, gre za avtomati\u010dno gradnjo baze strank, s katero lahko ponudnik ciljano komunicira preko Vipsterja. Tako ponudnik preko Vipsterja na primer na dogodek povabi samo najbolj zveste stranke, ki so ga v zadnjih 3 mesecih obiskale vsaj 5-krat, ali tiste, ki so ga ocenile z oceno 5 (zadovoljne stranke), morda tiste, ki ga niso obiskale \u017ee mesec dni, prej pa so bile redne stranke.<\/p>\n<p><a href=\"http:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster1.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-2248\" src=\"http:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster1-169x300.png\" alt=\"Vipster1\" width=\"169\" height=\"300\" srcset=\"https:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster1-169x300.png 169w, https:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster1.png 506w\" sizes=\"auto, (max-width: 169px) 100vw, 169px\" \/><\/a><\/p>\n<p>Prednost Vipsterja pred drugimi programi zvestobe je v tem, da z njim ponudnik zbira povratne informacije svojih zvestih strank, ki se ne ustavijo pri zaposlenemu, ampak pridejo direktno in izklju\u010dno do odgovornih oseb, torej niso javno objavljene. Naro\u010dniki imajo poleg povratnih informacij na voljo pregledna poro\u010dila, kot so trendi obiskov po starosti, spolu, frekvenci obiskov, vra\u010danju strank, zadovoljstvu strank in podobno.<\/p>\n<p><a href=\"http:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster2.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-2247\" src=\"http:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster2-169x300.png\" alt=\"Vipster2\" width=\"169\" height=\"300\" srcset=\"https:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster2-169x300.png 169w, https:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster2.png 506w\" sizes=\"auto, (max-width: 169px) 100vw, 169px\" \/><\/a><br \/>\nIzbor ugodnosti za zveste stranke, ki jih bo Vipster ponujal, je v celoti prepu\u0161\u010den ponudniku. Pri tem je jasno, da bolj\u0161e, ko so ugodnosti, ve\u010d strank si bo namestilo Vipster in ve\u010djo bazo bo zgradil ponudnik. Edini pogoj je, da vsaka stranka pri ponudniku prejme ugodnost ob prvi prijavi kot darilo za prijavo k ponudniku.<\/p>\n<p>Vipster na ta na\u010din stranko motivira za vsak naslednji obisk. \u010ce na primer ponudnik \u017eeli, da je frekvenca obiskov vsaj enkrat na mesec, se nastavi ugodnost za dva obiska v enem mesecu (npr. 10 % popust). Vipster bo stranko pet dni pred potekom ugodnosti spomnil, da se ji ugodnost izteka in na ta na\u010din pove\u010dal mo\u017enost obiska. S tem tudi stranki pove\u010da mo\u017enosti za pridobitev ugodnosti, saj se v poplavi informacij, ki smo jih vsakodnevno dele\u017eni, hitro izgubimo in pozabimo, kdaj moramo kak\u0161no ugodnost porabiti ali kdaj nam pripada.<\/p>\n<p><a href=\"http:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster3.png\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-medium wp-image-2246\" src=\"http:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster3-169x300.png\" alt=\"Vipster3\" width=\"169\" height=\"300\" srcset=\"https:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster3-169x300.png 169w, https:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster3.png 506w\" sizes=\"auto, (max-width: 169px) 100vw, 169px\" \/><\/a><br \/>\nVipster iz dneva v dan uporablja ve\u010d naro\u010dnikov, med drugim restavracija Rio Momo, kavarna Jurman in pizzerija Piramida. Osve\u017eeni seznam ponudnikov lahko vedno najdete na www.vipster.si, kjer si lahko ogledate tudi njihove ugodnosti. Ob prvem obisku si Vipster nalo\u017eite iz App Stora ali Google Playa.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Slovenski trg je bogatej\u0161i za mobilno aplikacijo, in sicer program zvestobe, ki ponuja prednosti tako&#8230;<\/p>\n","protected":false},"author":1,"featured_media":2248,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[3,6],"tags":[728,1373,1372],"class_list":["post-2245","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mobilno","category-odtuintam","tag-mobilna-aplikacija","tag-program-zvestobe","tag-vipster"],"featured_image_urls":{"full":["https:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster1.png",506,900,false],"thumbnail":["https:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster1-150x150.png",150,150,true],"medium":["https:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster1-169x300.png",169,300,true],"medium_large":["https:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster1.png",506,900,false],"large":["https:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster1.png",506,900,false],"1536x1536":["https:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster1.png",506,900,false],"2048x2048":["https:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster1.png",506,900,false],"newsphere-slider-full":["https:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster1.png",405,720,false],"newsphere-featured":["https:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster1.png",506,900,false],"newsphere-medium":["https:\/\/tehnokrat.si\/wp-content\/uploads\/2015\/09\/Vipster1.png",214,380,false]},"author_info":{"display_name":"Miran","author_link":"https:\/\/tehnokrat.si\/?author=1"},"category_info":"<a href=\"https:\/\/tehnokrat.si\/?cat=3\" rel=\"category\">Mobilno<\/a> <a href=\"https:\/\/tehnokrat.si\/?cat=6\" rel=\"category\">Od tu in tam<\/a>","tag_info":"Od tu in tam","comment_count":"0","_links":{"self":[{"href":"https:\/\/tehnokrat.si\/index.php?rest_route=\/wp\/v2\/posts\/2245","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tehnokrat.si\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tehnokrat.si\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tehnokrat.si\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tehnokrat.si\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2245"}],"version-history":[{"count":1,"href":"https:\/\/tehnokrat.si\/index.php?rest_route=\/wp\/v2\/posts\/2245\/revisions"}],"predecessor-version":[{"id":2249,"href":"https:\/\/tehnokrat.si\/index.php?rest_route=\/wp\/v2\/posts\/2245\/revisions\/2249"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tehnokrat.si\/index.php?rest_route=\/wp\/v2\/media\/2248"}],"wp:attachment":[{"href":"https:\/\/tehnokrat.si\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2245"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tehnokrat.si\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2245"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tehnokrat.si\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2245"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}